Wednesday, November 17, 2010

Just checking up on my bloggers..

Hey guys! So once again, I'm taking a look at my fellow bloggers and seeing what they had to say about experimental research. It's always so interesting to see how this method is used in other areas of research other than Fashion PR.

In Alyssa's blog, she discusses the aspects of experimental research. Her hypothetical experiment intrigued me and really made me think about eating habits. I think it would be a great idea to have the two groups in that experiment consist of college students. It would be interesting to see how many students actually care about calorie contents and health issues versus which students are just trying to get a quick meal. This experiment would help college students get an idea about how unhealthy their eating habits are and how they make decisions irresponsibly. Her experiment would also help teach college students about this research method in an interesting way.

The second blog I read was Laura's blog. Her blog is about experimental research in social media. She have a great example about finding out which social media site allows for the most fans and likes of a specific celebrity. She used Lady Gaga and all her fan pages. Her experiment compared results from Facebook, Twitter, and MySpace and ultimately determined that Facebook had the most fans. That was very interesting to me because as I read her blog, I assumed that Twitter would be the winner. Her blog also teaches students about experimental research in a new and interesting way.

Reading these blogs about experimental research gave me a better understanding of the topic even though I already knew what it was. There are so many different ways to conduct this research and they can be fun to do as well!

Thursday, November 11, 2010

Concerned about our Environment? Try Bio-degradable clothing!

I recently read a very interesting article about a new approach in saving our environment. Designer and scientist Suzanne Lee and material scientist Dr. David Hepworth have teamed up to conduct experimental research on a new idea for fashion. This is a new concept for the fashion industry and will definitely be a big hit with our fashionistas who are environmentally friendly!

Experimental research is a method that allows researchers to test their ideas and get real results. In this case Lee and Dr. Hepworth have been using this technique to test materials that will function for this biodegradable clothing line. The purpose of this line is to bring more sustainable and eco-friendly methods of manufacturing clothing. The line is named Bio Couture and is made of all natural resources including vegetable composites and fruits to mention a few. This experiment began in 2006 and has three completed garments up to date. Lee's experiment depends heavily on costs for research and development to create more pieces.Lee has also created Bio Jewellery which is a jewelry line that uses human bone cells. This jewelry line has received lots of attention because of celebs who have donated their bone cells to help make the jewelry. 

This is a very innovative and different idea for the fashion industry but that is exactly what this industry is about. It is constantly looking for unique and interesting ideas that branch out from the norm. I am intrigued to see this line grow and definitely hope it gets the attention it deserves. I think this clothing line is a much needed approach to save the environment in our society. For the fashionistas that are extremely pro-conserving the environment, this can be a new trend that is spread to all other fashion followers. I would be surprised if one day in the future our very own president is giving a speech wearing a biodegradable suit!

Wednesday, November 3, 2010

Glam or Sham? You tell us!

This week in class we learned about the survey method of quantitative research. This is the perfect method for researchers, corporations, and people to learn about consumers opinions without having to get personal and listen to them speak. It is an inexpensive method and it produces quick results. Questions are usually direct and require yes or no responses or use rating scales.

In the fashion world, this is a great way to hear from consumers. Designers can use this method to know if their collection is going to succeed or if things need to be changed. Customers can rate customer service in a store or rate a collection for a designer. Surveys can also be used to predict trends based on what consumers say they will be wearing the following season.

In other cases, consumers can give personal opinions on specific outfits celebrities are wearing. If you all haven't watched Fashion Police on E!, you must tune in on Fridays at 10:30 and get the scoop! Fashionistas Joan Rivers, Giuliana Rancic, Kelly Osbourne, and George Kotsiopoulos all rate celebrity outfits from major red carpet events and allow you to participate also. Viewers can go on the website and rate outfits either "glam" or "sham" and the hosts refer to the polls. This is a very innovative way to get opinions from viewers without having to connect with them personally. The show is very funny and also gives fellow fashionistas great ideas for glam outfits. I am follower of the show and of the hosts' blogs because their opinions usually are very accurate and funny as well!